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status quo

Negotiations You Should Have: At the Dealership

All day long I see stickers, licence plate frames, and other marketing contraband attached to the back of go-mobiles advertising awesome dealerships that have swindled these folks. Yes. Swindled. Every day, they are hocking these dealer’s  names at virgin eyeballs like mine and likely are passing up on an opportunity here. Next time, you start to walk out of your saleman’s office at the dealership, consider a slightly alternate reality: